Monday, February 10, 2014
Little, little advises from big, little places
During my rushing back to home or going back to work I meet many people, hear many things but I do not essay everything that I hear on unless the right moment arises for me to essay them
I know that normally right moments arises because the world we live is full of various and different, unpredictable unexpected happenings
Bus journeys always fascinate me and bring unbelievable experiences as well
Also, bus journeys, often brings exiting experiences. You meet not only travelers but also sellers or business promotional officers during these bus journeys
You meet various sellers in a one particular bus journey some comes and sells you ‘refreshments’, Oranges, lottery tickets, grams and nuts, little , little ornaments etc
So these business promotional officers that I meet on roads or on buses are different to the ones that I normally meet in the professional fronts, I learnt
So the man that I met today…………….
Man is not a bad or unethical term to use in unprofessional or non academical essays, right?
I do not know whether there are Masculine ways or Feminine ways to sell ones products in the subject of Marketing
Every manufacturer can’t be a good Marketer , right but rarely you find ‘ all in one’
Some manufacturers have every skill that they need to well market their product
Sellers can’t sell gold the way that the coconut sells coconuts
And a person who needs some coconut does not go to a wear shop
So the man that I met today in the bus who was trying to sell his ‘‘items’ (this too isn’t a bad term right?) or should I use the word ‘products other than using the term item?
What is most ethical and professional to use, product or item?
Pardon me for interrupting your reading repeating the same sentence again and again
So the man that I met today in the bus who was trying to sell his ‘‘items’ I think is a good business promotional officer
I guess he has the basic qualifications to hold such a position even in any professional arena, institutions
So this business promotional officer managed to sell two of his items in a very effective manner before the bus starts its evening journey from Nugegoda to Kotahena (168)
That is Amazing Business : - )
What is business ‘solely’? If you keep the term ‘service’ a side
Business is ‘Profit’, right? If you are unable to show your abilities in business promotions in what ever item or product you are dealing with you are unworthy for such institutions that are aimed at profit or some money or getting grants or donations
But this particular man that I met used his skills or trained manuals very effective way and were suitable to use in such a background, bus
Only business promotional tool that he had was his ‘voice’
There were roughly about 20+ passengers in the bus he had to rewind his pre fixed sentences two or three times to sell his items
According to his explanation, the item he was trying to sell was a particular chain that was made of five rupee coins by a company called TC Company in Chennai, India
I feel that this seller is different to the other sellers of the same product
I have seen many sellers who try to sell same type of products or items using different wording or business strategies in the buses and other public, people gathering areas such as ‘ Bus stands, on streets
This particular BPO used a little advance technique to sell his items
He knew who the manufacturer is, the country of the product, the things used to produce the particular product
To get the trust of his customers he showed the company name that was crafted some where around the chain
I guess the things that he knew was enough and useful to sell his chains
What I am trying to say is that there are ways , ethical or professional related to every business that you handle, no matter whether you are trying to sell a particular hard product or a soft wear ‘You need to use the ethics that you have learned’
No matter what business you do such things are important
Your client may question you, about your product they have right to do so, right?
The customer, your service gainer may refuse the product you produce thinking that it is unworthy to buy or no use that does not mean that your product is a bad one
All products or what so ever you buy depends on your sole needs and wants, right?
And if you are unable to explain what you expect or what you are trying to sell, what goodness or benefits that your client is getting ‘You never can sell your product’
Selling needs different tack tricks
I don’t think that everything in this universe can be categorized in to these two categories; ‘buying and selling‘
When you are introducing your new product to the particular needy groups, you have to use every specific strategy you have learned
Don’t expect everyone to come and embrace your product
The Language and the tone of the language you use is immensely important in what so ever business you are dealing with
I don’t think that every language style we know is appropriate or applicable to every business we do
I guess, you can’t use the language style you use to sell your product to the peers you know when you are trying to sell the product to a different group of people / individuals
I do not think that selling a product is a battle at all, if you know what strategy you should use
Keeping combs along roads or path ways that you walk or on your professional tables will not make any difference in your business of selling combs, if you are a comb seller
What profit you ‘ ll earn by using such strategies, warning you may loose customers if you use very unethical strategies to sell or promote your items
One has to use direct and firm strategies to deal with your product and with your customers
There are ethics related to every profession, right
Can you remember our very first few lessons discussed on ethics about three years ago?
Sometimes unprofessional ‘sub dealers’ may SPOIL your business if you don’t train them before releasing to the field of markets, commercial spheres
To be continued ………………………